News

By Year
 
 
 
 
 
 
AI Search Visibility Is the New Battleground for Healthcare Marketing Leaders
Mediate.ly Your healthcare system has a recognized brand, a content engine, strong service line pages, and a paid media program running. And yet, your traffic numbers are flat, your executive team is asking...
Why Contextual Keywords are Essential in Healthcare Marketing
Swaay.Health Callis Sims, Senior Marketing Manager at Mediate.ly, breaks down why this privacy-friendly, high-intent strategy belongs in your media plan.
How Healthcare Data Can Help Fuel Marketing Growth
Mediate.ly Callis Sims, Senior Marketing Director, shares how leveraging tools like Definitive Healthcare and Populi can help healthcare organizations cut through complexity and achieve measurable results.
Sprint to Success: Lessons from Targeting a Niche Audience at the Chicago Marathon
eHealthcare Strategy & Trends How a small budget made a big impact with UChicago Medicine’s programmatic digital out-of-home campaign.
Maximizing Healthcare Campaigns through Real-Time Audience Capture
Swaay.Health Our VP of Growth Andrew Perry talked to Swaay.Health Marketing Community to give the full scoop on how pDOOH is fostering deeper consumer connections and is actively transforming traditional...
Where Healthcare Meets Hospitality: Leveraging Similarities for Marketing Insights
Mediate.ly Healthcare and hospitality may seem like two very different industries, but they share similarities in customer experience, service delivery, and the importance of building trust with customers. A...