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Death of the Cookie: The Good, The Bad & The Ugly
Mediate.ly The cookie isn’t quite dead…yet. But its future is in question and advertisers need to understand the implications of cookie blocking from the likes of Apple, Google and Mozilla. TripleLift recently...
Google’s 4 Smarter Bidding Strategies are all about Conversions
Mediate.ly With more than 70% of advertisers opting for automated bidding over manual bidding, Google is unveiling new smart bidding strategies by placing more emphasis on improving the automated bidding...
Enhancements Announced at Facebook’s F8 Conference
Mediate.ly Here are 3 that will impact your social marketing On April 30th, Facebook held F8 , their annual conference to announce their latest product changes and launches. With privacy as a top concern, CEO...