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Overcoming Digital Advertising Obstacles for Success
Mediate.ly In this comprehensive guide, Digital Media Associate Ian Frank details seven common obstacles in digital advertising and offers practical solutions to combat these obstacles.
Where Healthcare Meets Hospitality: Leveraging Similarities for Marketing Insights
Mediate.ly Healthcare and hospitality may seem like two very different industries, but they share similarities in customer experience, service delivery, and the importance of building trust with customers. A...
Navigating Contract Delays in Marketing: 5 Strategies for Timely Campaign Launches
Mediate.ly In light of delays in budget approvals, increased workload for smaller teams, and heightened legal oversight, your paid media campaigns might be at risk of being delayed or paused due to contract...
Will Server-side Tagging Fulfill the Cookie Data Hole?
Mediate.ly For years now, there have been rumors, worries, and talk about web browser cookies vanishing leaving us digital marketers with no means of tracking customers and website visitors on our client’s sites...
What Does Our "New Normal" Advertising Look Like During the Coronavirus?
Mediate.ly It’s been about a week since the President declared a national emergency for the coronavirus. The situation is changing each day and how it is affecting our business, friend and family interactions...
3 Takeaways from the HCIC in Orlando
Mediate.ly Last week I made the short trip to Orlando where Healthcare Marketers and Professionals gathered for Greystone’s Annual Healthcare Internet Conference (HCIC). It was great to catch up with colleagues...