Mediate.ly
In light of delays in budget approvals, increased workload for smaller teams, and heightened legal oversight, your paid media campaigns might be at risk of being delayed or paused due to contract...
Mediate.ly
For years now, there have been rumors, worries, and talk about web browser cookies vanishing leaving us digital marketers with no means of tracking customers and website visitors on our client’s sites...
Mediate.ly
It’s been about a week since the President declared a national emergency for the coronavirus. The situation is changing each day and how it is affecting our business, friend and family interactions...
Mediate.ly
Last week I made the short trip to Orlando where Healthcare Marketers and Professionals gathered for Greystone’s Annual Healthcare Internet Conference (HCIC). It was great to catch up with colleagues...
Mediate.ly
Last Tuesday, Roku announced that they would be acquiring dataxu for $150 million in cash and stock. While the details of the deal are still unknown—Roku is a public company—there are some good things...
Mediate.ly
For a programmatic campaign that generates an impactful ROAS, your business goals and media strategy first should be clearly defined. This will impact creative development, attribution and performance...
