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3 Takeaways from the HCIC in Orlando
Mediate.ly Last week I made the short trip to Orlando where Healthcare Marketers and Professionals gathered for Greystone’s Annual Healthcare Internet Conference (HCIC). It was great to catch up with colleagues...
11/12/2019
  • Healthcare
3 Reasons Roku Buying Dataxu is a Good Thing
Mediate.ly Last Tuesday, Roku announced that they would be acquiring dataxu for $150 million in cash and stock. While the details of the deal are still unknown—Roku is a public company—there are some good things...
10/28/2019
  • Media Planning & Buying
Video Advertising Effective at Driving Your Conversions?
Mediate.ly For a programmatic campaign that generates an impactful ROAS, your business goals and media strategy first should be clearly defined. This will impact creative development, attribution and performance...
10/21/2019
  • Media Strategy
What Are Your Clients Saying About You?
Mediate.ly How satisfied are your customers with the quality of service that you deliver on a daily basis? Customer satisfaction is the bread and butter for service oriented businesses and delivering on a high...
10/8/2019
  • B2B
  • Agency
  • Consumer
  • Education
  • Financial Services
  • Healthcare
Case Study: Connecting Prospects to Program - Enrollment Marketing to the Adult Learner
Mediate.ly University College at Washington University--now known as the School of Continuing & Professional Studies (CAPS) --has been providing continuing education and programs since it’s founding in 1931...
9/23/2019
  • Education
  • Media Planning & Buying
Creative Matters: 3 Ways Creative Affects Campaign Performance
Mediate.ly In the mighty world of programmatic advertising, marketers have the power to target and retarget groups of people based on demographics, behaviors, psychographics and website visits at their...
8/28/2019
  • Agency
  • B2B
  • Consumer
  • Education
  • Financial Services
  • Healthcare
  • Media Strategy