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3 Reasons Roku Buying Dataxu is a Good Thing
Mediate.ly Last Tuesday, Roku announced that they would be acquiring dataxu for $150 million in cash and stock. While the details of the deal are still unknown—Roku is a public company—there are some good things...
Video Advertising Effective at Driving Your Conversions?
Mediate.ly For a programmatic campaign that generates an impactful ROAS, your business goals and media strategy first should be clearly defined. This will impact creative development, attribution and performance...
Northeastern State University Selects Mediate.ly to Lead Media Buying and Enrollment Marketing
Mediate.ly October 14, 2019 – Mediate.ly, an independent trading desk and digital media service provider, announced today it has been selected by Northeastern State University to lead enrollment marketing and...
What Are Your Clients Saying About You?
Mediate.ly How satisfied are your customers with the quality of service that you deliver on a daily basis? Customer satisfaction is the bread and butter for service oriented businesses and delivering on a high...
Case Study: Connecting Prospects to Program - Enrollment Marketing to the Adult Learner
Mediate.ly University College at Washington University--now known as the School of Continuing & Professional Studies (CAPS) --has been providing continuing education and programs since it’s founding in 1931...
Creative Matters: 3 Ways Creative Affects Campaign Performance
Mediate.ly In the mighty world of programmatic advertising, marketers have the power to target and retarget groups of people based on demographics, behaviors, psychographics and website visits at their...